Yesterday when I was browsing internet with my phone I found a Lankadeepa news link on FB which directed me to Lankadeepa news page. When reading the news I saw an interesting advertisement in my sidebar regarding a free dongle and a sim by Mobitel and SriLankan Airlines which arouse my curiosity to click.
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| Advertisement |
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| Advertisement |
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| Advertisement |
But when I click I found that the deal has expired, on SriLankan Airlines page which raised me a sudden question Why they are advertising an expired deal?????
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| Results by clicking the advertisement at the side bar |
Then when I returned to Lankadeepa home page I saw the same advertisement appearing on the home page.
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| Advertisement |
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| Advertisement |
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| Advertisement |
My curiosity on Digital Marketing led me to click it again where i got a funny result which said that the offer is still available
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| Results by clicking the advertisement at the top |
I was very confused about the situation. their poor effort because it is a tragic situation for a digital marketer where you attract the potential customers by a good advertisement appearing, but unable to cater them due to carelessness. Even while writing this post I went there with my PC and checked it again and again where i got the same results.
My opinion
My opinion on this case is,
- Before doing big things marketers should fulfil the basic things which are essential.
- It is important to have continues investigations and keep in touch with your current marketing campaigns.
- Attracting the customers is not enough. digital marketer should be able to convert the attractions in to sales.
Open for your comments......
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